Spaces
with purpose

About Progroup

At Progroup, every standout space starts with a conversation. Not a one-size-fits-all pitch, but a real, human chat. We ask questions, listen closely, and dig into the details, whether you need to captivate crowds at an expo or create a high-performance environment through smart control room design.

We’ve been doing this for over 50 years. Along the way, we’ve built more than just spaces, we’ve built relationships, reputations, and a legacy of quality that speaks for itself.

Our story
(and why it matters)

As one of South Africa’s first female owned exhibition stand builders, we’ve seen trends change, tech evolve, and standards rise. Through it all, one thing has stayed the same: our love for building smart, impactful spaces from the ground up.

Today, we lead the way in two specialist areas:

  • Custom Exhibition Display Stands & Shopfitting
  • Ergonomic, expert-led Control Room Design

We bring the same focus and dedication to both sides of the business because we believe the best spaces aren’t just functional. They’re crafted with care, designed for people, and built to last

Why custom
always wins

Every business is different, every brand is unique, and every operation has its own flow. That’s why we don’t do cookie-cutter.

Instead, we:

  • Custom-build every exhibition stand to reflect your brand’s voice, energy, and goals.
  • Tailor our control room design to support critical thinking, fast decision-making, and long-term operator comfort.


Custom means:

  • Better ergonomics.
  • Smarter layouts.
  • Tech that fits in, not fights against, the environment.
  • And most importantly, spaces that feel right for the people using them every day.

A close-knit team
with big impact

We’re a team of 6, and that’s by design. Small means agile. It means personal relationships and real accountability. It means you work with the same team from day one right through to handover.

Together, we bring decades of experience in exhibitions, shopfitting, and control room design. And we love what we do.

Karin Ferreira

Accounts

Hello, I’m Karin, the Accountant and numbers guru at Progroup! With more than 25 years of experience, I’ve learned that even the most complex financial challenges can be solved with strategic thinking—preferably alongside a warm mug of hot chocolate.

Wendy Vorster

Sales and Project Manager

Hi, I’m Wendy, your approachable Account Executive and Project Manager. I’m passionate about helping others, solving challenges, and making sure every client enjoys a positive experience.

Edgar Dzimiri

Senior Designer

Heita! I’m Edgar, an interior and graphic designer with a passion for exploring colours and shapes. I love turning ideas into visually captivating designs that come to life.

Andiswa Gomba

Office Assistant

Molo! I’m Andiswa, the Progroup “Office Mom,” keeping everything running smoothly with a smile. From ordering supplies to making sure the team stays well-caffeinated, I handle the details that keep our office family thriving.

Joanna Ridley

Chief Executive Officer

Hello, I’m Joanna, CEO of Progroup Exhibitions & Interiors. At Progroup, we’re passionate about helping brands shine through bold creativity and visual storytelling. With a background in fashion design and a love for interior architecture, I thrive on turning fresh ideas into impactful, real-world experiences.

Birdie

Office Cat

Meet Birdie, our playful office feline and resident mischief-maker. A top-tier paper ball fighter, she’s also claimed the keyboard as her personal throne. Birdie has a knack for showing up at the most inopportune moments—just when deadlines loom or during important Zoom calls!

Services

Many of our clients have been with us for years, and that doesn’t happen by chance.

They stick with us because:

  • Our work is built to spec, set up safely, and delivered on time
  • We advise honestly and clearly, helping you plan smarter
  • We stay up to date on industry regulations, technical specs, and emerging best practices
  • We go the extra mile, not because we have to, but because we care

When it comes to control room design, our insight runs deep. We know what works (and what doesn’t), how to lay out multi-screen desks, where sightlines should land, how to reduce operator fatigue, and what regulations apply across sectors.

And when it comes to exhibitions? We bring the same precision and passion to a stage designed to turn heads.

Clients

We’re proud founding members of EXSA (Exhibition & Event Association of Southern Africa, and we’re just as proud of the long-term referrals we get from event coordinators who know we deliver, every single time.

We also ensure:

  • Adherence to health and safety regulations.
  • Use of certified materials.
  • Structural sign-offs where required.
  • Proper setup and breakdown, keeping your team and your visitors safe.

Our clients:

Let’s start with a
conversation

Whether you’re looking to wow a crowd or rethink your control room design, we’ll help you shape the space and guide the process, step by step.